Management Team

Richard Baumer is the founder of VentureDirect Worldwide and has served as its President and Chief Executive Officer since its inception in 1983. Prior to founding VentureDirect Worldwide, Mr. Baumer worked for Young & Rubicam in New York, and later became the National Advertising Coordinator at the financial services firm of Merrill Lynch. Mr. Baumer is recognized as a leading authority in the area of direct marketing, cooperative direct mail and Internet marketing, and is a frequent spokesman for the direct media industry. Mr. Baumer earned a B.A. in accounting and marketing from American University. Email Rich Baumer at rbaumer@ven.com

Thomas Liguori has served as the Chief Operating Officer since joining VentureDirect in April 1996. Prior to that, Mr. Liguori was the controller of Loan Pricing Corporation, a majority owned subsidiary of Reuters, PLC. He has also served as Audit Manager for the accounting firm of Paneth, Haber & Zimmerman, as well as Senior Accountant specializing in the financial services sector of the international accounting firm of Spicer & Oppenheim. Email Thomas Liguori at tliguori@ven.com.

Neal Mandel joined VentureDirect in 1985 and has served as Executive Vice President and Group Division Sales Manager. From 1979 until joining VentureDirect, Mr. Mandel served in various senior sales and management positions. Email Neal Mandel at nmandel@ven.com.

Tom Storm, Vice President of Venture Direct Online Services Group, has been with the organization over 14 years. Starting as a sales associate for traditional marketing products, Tom was an early pioneer of the performance-based media category in online marketing. Toms has experience in virtually every web based lead generation strategy available. He has helped VDW successfully deliver leads from registration paths to sophisticated landing pages, all focused on delivering the best ROI. He can be reached at tstorm@ven.com.