Enrollment Marketing

VentureDirect's 24 year experience in enrollment marketing has delivered qualified leads for every type of school, degree, curriculum and certification program. We produce consistent new enrollment results for campus based institutions, distance education schools, and blended programs. Our expertise includes the successful targeting of high school and community college students, military personnel, and business professionals seeking advanced degrees.

We guide you through every stage of the student acquisition process
Let VentureDirect analyze your marketing, media, conversion and enrollment process. We will help identify your target audience and determine the best methods to produce leads which convert to active students. We create the optimum strategy to reach your audience cost-effectively, utilizing a combination of online and offline media. This generates the highest response rates, lowest cost per new student and highest return on investment.

We provide customized media campaigns including the right web based media, contextual and search marketing programs, opt-in email, postal mailing lists, cooperative direct mail programs, print advertising and more, in order to deliver your message to your prospective students. Our media strategies are executed on both performance based and circulation-based pricing. We provide tracking and ongoing optimization of each media campaign, consistently producing the highest quality prospects and students who are the right fit for your institution. We help improve your cost per enrollment, and continuously build your enrolled community,based on our experience and results with hundreds of educational organizations. We also assist in the process of converting leads to enrolled students, with recommendations for appropriate follow-up and closing techniques.

Our comprehensive and turnkey education marketing programs include the following media:

• Online lead generation via DirectDegree.com and YourDegreeHere.com
• Search-based marketing utilizing keywords, analysis, bidding, reporting and CPA analysis.
• Opt-in Email Marketing
• Customized media buys, targeted pop-ups, buttons, banners and text links.
• Print advertising with our exclusively managed education and distance learning advertising sections in major consumer and business publications.
• Direct Mail utilizing more than 6600 brand-name mailing lists.
• Cooperative direct mail insert programs
• Radio and television
• 24/7 customized reporting on your program activity

Here are just a few of the prominent colleges and universities that partner with VentureDirect Worldwide to create long-term enrollment marketing programs.

A.T. Still University

American Intercontinental University

American Sentinel University

AshWorth College

Benedictine University

Capital College

Cleveland Institute of Electronics

Collins College

Colorado Technical University

Concord Law School

DeVry University

Fielding Graduate Institute

Florida Metropolitan University Online

Gonzaga University

Grand Canyon University

ITT Technical Institute

Jones International University

Kaplan University

Kansas State University

Keller Graduate School of

Management

Kennedy-Western University

Letourneau University

Mount Sierra College

National American University

New York Institute of Technology

Norwich University

Penn Foster Career University

Professional Career

Development Institute

Regis University

University of Connecticut

University of Florida

University of Phoenix Online

Utica College

Walden University

Western Governors University

Westwood College